Migrate from Etsy to Wix: an Automated Approach

Follow these simple steps of our migration guide and transfer your store to Wix just within a few clicks and a little time:

Step 1: Establish a Wix Store

Getting started with Wix is pretty straightforward. First off, you'll need to register an account. If your current template doesn't include Wix Stores, be ready to add eCommerce functionality separately:

  1. Tap the 'Add +' button in the Editor menu,
  2. Click Store,
  3. Click + Add to Site.

Therefore, the new "My Stores" button will appear in the Editor menu. Just click it and start creating your online store.

etsy to wix

Step 2: Configure Source and Target Carts

For starters, you'll need to set up the Source cart. Choose Etsy from the pop-up menu. Provide your store's URL.

etsy to wix

Now it's time to set up your Target cart - select Wix from the drop-down list. Next, click the "install plugin" button to get the Cart2Cart Migration Module from the official Wix marketplace. You'll be redirected to the Wix website. Once the module is installed, you can proceed with the data transfer. Simply press the "Choose entities" button and proceed to the next step.

Download the Cart2Cart Wix Migration App to simplify the process of replatforming.

Step 3: Specify data entities and additional options

Right now, you'll have to decide which data types you wish to transfer from Etsy to Wix. Just tick the needed boxes, or click the "Select all" square to migrate all the store's data. Furthermore, you can consider choosing some of the additional options that will ease the switching process.

etsy to wix

etsy to wix

Step 4: Map the data and launch Demo migration

At this point, you'll need to match Etsy order statuses to those on your Wix store. Additionally, you can take advantage of our Demo migration option. It's totally free. You'll be able to move a limited number of data entities to your new store. The process will take just about 15-30 minutes. As a result, you'll have an opportunity to test the service in action.

Note: Please, do not close your browser window while the migration is in progress!

Step 5: Initiate Full migration

Monthly Update – November 2025

As we navigate November 2025, a significant trend for Etsy sellers considering a move to platforms like Wix is the increasing emphasis on advanced analytics and personalized customer engagement. Wix has continued to roll out sophisticated tools that allow merchants to deeply understand customer behavior, from traffic sources to purchasing patterns. This month, experts are highlighting the importance of leveraging Wix's integrated CRM and marketing automation features to build stronger, direct relationships with customers, a key advantage over marketplace-dependent selling. Businesses successfully migrating are not just replicating their stores but actively utilizing these advanced functionalities to segment customers, create targeted campaigns, and offer personalized shopping experiences. This strategy is crucial for fostering loyalty and maximizing lifetime customer value, pushing beyond the transactional nature often found on marketplaces. Furthermore, staying agile with SEO on Wix, by regularly updating product descriptions with relevant keywords and utilizing blog features for content marketing, is more critical than ever to capture organic search traffic. The goal is to establish a strong, independent brand presence that thrives on direct customer interaction and data-driven growth. For more details, explore our FAQ section or schedule a call with a migration expert.