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How to make my old store SEO URLs working after PrestaShop migration?

How to Preserve SEO After PrestaShop Data Migration

When performing a data migration to PrestaShop, we strongly recommend selecting the additional option “Create 301 redirects after migration.” This crucial step ensures that your existing SEO URLs remain functional, minimizing any negative impact on your search engine rankings. By creating 301 redirects, you seamlessly direct users and search engines from your old URLs to the corresponding new ones on your PrestaShop store.

To implement these redirects, you'll need to purchase and install a 301, 302, 303 URL Redirects – SEO Module on your PrestaShop store before initiating the full migration.

Why Migrate SEO URLs During PrestaShop Migration?

Due to PrestaShop's default URL structure, category and product URLs often include ID numbers. This can negatively impact your store's SEO after migration. For example:

• Product URL (without SEO module): music-ipods/1-ipod-nano.html
• Product URL (with SEO module): music-ipods/ipod-nano.html
• Category URL (without SEO module): 3-music-ipods
• Category URL (with SEO module): music-ipods

To avoid these SEO complications, Cart2Cart offers the option to “Migrate categories and products SEO URLs.” Selecting this option requires the installation of the aforementioned SEO module.

By using the "Migrate categories and products SEO URLs", you will keep your URLs clean and SEO-friendly, avoiding any potential ranking drops.

To ensure a seamless and SEO-friendly eCommerce migration to PrestaShop, install the SEO module and select both the "Create 301 redirects" and "Migrate categories and products SEO URLs" options during the migration setup. If you have any questions, please don't hesitate to contact our Support Team.

Ready to migrate to PrestaShop? Start your free demo now and see how easy it is to migrate your store with Cart2Cart!