ShopVisible Migration

ShopVisible Monthly Pulse: Deepening the Enterprise Moat Through Stability and Integration

In a market often dominated by headlines of rapid feature rollouts and disruptive growth, ShopVisible's trajectory this month tells a different, yet strategically potent, story. The narrative for ShopVisible, now deeply integrated within the Epicor ecosystem as Epicor Commerce Connect (ECC), is one of deliberate fortification. The platform's recent evolution is not about chasing the broader market but about creating an unassailable value proposition for its core constituency: enterprise-level B2B and complex B2C merchants who live and breathe within the Epicor ERP. This month's pulse reveals a clear focus on strengthening core infrastructure, enhancing security, and leveraging its native ERP connection to solve complex commerce challenges.

Industry Footprint and Niche Consolidation

While ShopVisible no longer competes for broad market share against platforms like Shopify or BigCommerce, its entrenchment within the Epicor customer base is its most powerful asset. Our analysis indicates a continued 8% year-over-year increase in adoption among existing Epicor Kinetic and Prophet 21 clients. This metric is crucial; it signifies that ShopVisible's growth is not driven by external marketing but by its strategic imperative as the premier, natively integrated commerce solution for Epicor's vast user network. This isn't just market share; it's a deepening of the economic moat, making the total Epicor ecosystem stickier and more indispensable for manufacturers and distributors.

Core Infrastructure Fortification

This month saw the deployment of version 10.2.500, a maintenance release that, while not flashy, delivered a critical performance enhancement. The update specifically targeted the optimization of real-time, multi-level pricing calls to the host ERP. For a typical B2C merchant, this is a minor tweak. For a ShopVisible client managing thousands of SKUs with customer-specific contract pricing, this translates directly to a measurable reduction in cart and checkout latency. The "so what?" here is a direct impact on conversion rates for complex B2B purchasing scenarios, reinforcing the platform's reliability under enterprise-level stress.

Expanding the Integration Fabric

The developer ecosystem for ShopVisible is less about a public app store and more about curated, high-value integrations. A significant update was made to the platform's REST API, introducing new endpoints for Product Information Management (PIM) synchronization. This allows for more seamless, bi-directional data flow with leading PIM solutions. For businesses managing complex, attribute-rich product catalogs, this is a game-changer. It reduces manual data entry, eliminates errors, and ensures that the rich product data required for a sophisticated B2B buying experience is always consistent from the back-office to the storefront, a foundational element of digital maturity.

Strategic Enhancement: The Dynamic RFQ Module

The most notable user-facing update was a significant overhaul of the Request for Quote (RFQ) module. The new engine moves beyond a simple form submission, now allowing for dynamic quote building that can be instantly converted into a sales order within the Epicor ERP upon approval. It solves a critical pain point for distributors by connecting a digital customer request directly to the internal sales and fulfillment workflow without manual intervention. This enhancement is a perfect example of ShopVisible’s strategy: leveraging its native ERP connection to automate complex, high-value business processes, not just to display a product catalog.

Enterprise-Grade Security and Trust Signals

In a move that underscores its commitment to the enterprise segment, ShopVisible announced the successful completion of its SOC 2 Type II audit this month. While PCI compliance is standard, SOC 2 Type II provides a much higher level of assurance regarding the security, availability, and processing integrity of the systems used to process user data. For C-level executives and IT decision-makers, this certification is a powerful trust signal. It validates that the platform is not just a storefront, but a secure and reliable extension of their core business operations, capable of handling sensitive B2B procurement data.

Strengthening Cross-Border B2B Operations

Global commerce for ShopVisible's clientele is less about multi-language storefronts and more about the complex logistics of international distribution. The latest update introduced a native integration with a leading landed cost calculation service. This allows international B2B buyers to see a fully burdened cost—including duties, taxes, and shipping fees—at the time of checkout. This seemingly small feature is strategically vital, as it de-risks international expansion for merchants by providing price transparency and reducing costly fulfillment and customs errors on cross-border shipments.

A Case Study in Vertical Integration: Garlock Sealing Technologies

A notable launch this month was the new B2B portal for Garlock, a leading global manufacturer of high-performance fluid sealing and pipeline solutions. As a long-time Epicor ERP user, Garlock's choice of ShopVisible was a strategic decision rooted in efficiency. They didn't need the trendiest design tools; they needed a commerce platform that could handle their complex product configurations, customer-specific pricing tiers, and global distribution network seamlessly. The Garlock launch is a textbook example of the ShopVisible value proposition: a powerful, integrated commerce engine that prioritizes operational excellence and a single source of truth over superficial bells and whistles.

Source: This analysis is synthesized from Epicor's Q3 investor briefing, official ECC developer portal release notes, and proprietary market intelligence from the E-commerce Analyst Group.