General Questions

How to create redirects to my new products and categories after migration to or from CS-Cart?

How to Create 301 Redirects After eCommerce Data Migration with Cart2Cart

Cart2Cart offers a seamless way to preserve your SEO rankings after an eCommerce data migration. By creating 301 redirects, you ensure that your customers and search engines are automatically directed to the new URLs of your products and categories on your target store. This prevents lost traffic and maintains your search engine ranking.

Here's how to enable 301 redirects during your migration:

  1. Go to the Cart2Cart Migration Wizard.
  2. During the migration setup, locate the "Create 301 redirects on your target store after migration" additional option. This option is typically found within the additional options section of the migration wizard.
  3. Select this option to activate 301 redirect creation.
  4. Launch the Full Migration process. Cart2Cart will automatically create the necessary 301 redirects on your target store as part of the migration.

Why are 301 Redirects Important for eCommerce Data Migration?

When you migrate your eCommerce store, the URLs of your products and categories often change. Without 301 redirects, visitors and search engines accessing the old URLs will encounter "404 Not Found" errors. This leads to:

  • Lost Traffic: Potential customers are unable to find your products.
  • SEO Ranking Decline: Search engines penalize websites with broken links, negatively impacting your search engine rankings.
  • Damaged User Experience: Frustrated visitors may leave your site and not return.

301 redirects solve these problems by permanently redirecting traffic from the old URLs to the corresponding new URLs. This ensures a seamless transition for your customers and preserves your SEO rankings.

Benefits of Using Cart2Cart for eCommerce Data Migration with 301 Redirects:

  • Automated Process: Cart2Cart automates the creation of 301 redirects, saving you time and effort.
  • SEO Preservation: Maintain your search engine rankings and avoid traffic loss.
  • Improved User Experience: Ensure a smooth transition for your customers.
  • Comprehensive Migration: Migrate your products, categories, customers, orders, and other essential data with ease.

Ready to migrate your store and preserve your SEO? Start your free demo today! If you have any questions, contact our support team via live chat or schedule a call with a migration expert.


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